As digital mediums seem to take the place of traditional printing, is there any value in keeping aspects of your business old school?

If you ask the LED poster for concert, of course the answer is no.

NSE LED poster for concert - Case

As I came out of my nostalgic reverie, I started wondering about the origin of concert posters and how they've evolved over time. Time for a history lesson!

A Brief History of Concert Posters

Concert posters were revolutionized in the late 1880s by Jules Cheret, also known as the father of the modern poster. Cheret turned poster design into an art form. Before Cheret, posters were simply a medium to quickly disseminate commercial information, then thrown away. Technological restraints made it difficult to print in color, so artists were reluctant to spend their time making posters that were also beautiful.

Concert Posters Get Groovy

Flash forward to the late 1960s in San Francisco during the rise and height of psychedelic rock (consult your local baby boomer for more details about this glorious era) and you'll find yourself in a sea of vibrant colors, abstract patterns, and vivid graphics (I'm talking about the posters people!).

Bill Graham, the concert promoter for the Fillmore Auditorium during this time period, needed to find a way to inform people about upcoming concerts and get them to actually show up. Graham commissioned artists like Wes Wilson, a pioneer of the psychedelic rock poster, to create eye-catching posters that matched the chaos and mind-altering quality of the music people were going to experience.

Although practically illegible from far away, the combinations of alluring colors and dramatic patterns force one to stop and read the informative bits. As these posters became more iconic, people started tearing them off of walls and keeping them as collectibles. Whether people wanted a tangible memory of their favorite band, or simply thought the posters looked cool enough for their living room, the concert poster had once again increased its value.

LED Posters in the Digital Age

NSE LED poster for concert - Case

It's 2022, and for some of us young people, print is an outdated medium for advertising. We have our phones in our hands 24/7. We turn to Instagram for our news and updates rather than newspapers. I mean, I don't even know how to work the office printer.

LED posters can be art. Depending on your target audience, it is often the best medium for promoting your business. No need for props with a LED poster for concert. Whether it's a movie or just an image, project whatever you need through the LED poster and you are set. Compared to a traditional lighting system, the LED poster for concert can enhance an audience's experience and stimulate their imagination even further by juxtaposing human performance with the digital image.

LED posters can provide excellent visual experience. NSE LED posters for concert adopt high quality LED lamps. To ensure LED display the high definition, High refresh rate, high contrast, high gray level. To meet the need of stage broadcast.

As the world changes, your concert is undergoing a total brand revolution. Take some time to think about what compelled your first clients to choose you because that might be a worthwhile idea to hold on to. Design and marketing practices will be evolving forever!